Product Design Services
Our areas of expertise.
Create compelling solutions.
How does it feel to do the right thing? You’ll tell us.
We write the story of every product through intentional, thoughtful design, and after your product is out there functioning well and looking good, you’ll want to tell the world you’re one of Radiant’s valued partners.
It’s easy to do the right thing when research, innovation, empathy, and experience are combined.
INDUSTRIAL DESIGN
Radiant focuses on developing products that perfectly blend functionality, aesthetics, innovation, and manufacturability. Our design team integrates art with science, capturing your technology and creating a solution that will pave the way for your product's successful market entry. We have a primary focus on user-centric design. Our industrial design process not only recognizes the importance and need of designing for the user, but also ensures that these solutions result in business success through meaningful ROI.
Together, we’ll discuss necessary proof-of-concept (POC) modeling with the goal of either eliminating unnecessary elements or confirming required functionality. The strategy and communication style we implement working with your team will confidently drive innovation as we guide your product's transition into manufacturing, optimizing the process to ensure your design's integrity is maintained through a diverse range of activities.
ENGINEERING
Our designers combine industrial design and mechanical engineering to create manufacturing-optimized designs. Applying scientific principles and mathematical concepts to design solutions helps validate market readiness through collaborative team brainstorming efforts, allowing for creative thinking while addressing technical constraints.
Efficient workflow with engineers and relationships with global suppliers provide seamless continuity in DFM and component sourcing. Our product design company follows an iterative process - solving complex design and engineering challenges by repeating each step as many times as needed to provide a confident, seamless product solution.
PRODUCT VISUALIZATION
As an important communication effort between designers, manufacturers, and business stakeholders, visually appealing representations of products make it easier for people to make informed decisions and appreciate the design, features, and functionality of a product.
Evaluation efforts often rely solely on product imagery in 2D or 3D for internal design and development purposes, but our product design team often produces CAD renderings and animations as a means for clients to use when attempting to capture additional future project funding.
This content is engaging, and one of the best ways to communicate solutions, innovation, and product functionality. Branding, executed through graphic design efforts, can also play a supporting role in aiding decision-making during this stage.
DESIGN STRATEGY & RESEARCH
An effective product strategy is critical to setting the overall direction, goals, and methods for the ensuing design process. It provides a foundation for designing successful products and impactful user experiences.
The market research component provides empirical data and insights that guide and validate design decisions. Research helps to identify focused data points and understand the preferences and psychology of a brand’s audience. Evaluating data science and industry trends within an industry segment is critical to creating products that will connect with users.
At this stage, we often identify user pain points by gathering customer data, which can provide valuable insight for developing new products. This insight leads to product solutions that deliver strong user engagement and positive interactive experiences.
The synergy between strategy and research ensures that design solutions are aesthetically pleasing, practical, user-focused, and aligned with broader business objectives. Strong design strategy and research implementation typically provide a smoother and faster development process.
Many innovative companies spend a great deal of time and money during this phase to gain a competitive advantage, as competitors often overlook the importance of this up-front research and miss out on opportunities leading to innovation or the incorporation of new technology.
PROTOTYPING
One of the most critical phases in product development, prototypes provide tangible objects to evaluate and test. Whether it’s an appearance prototype, functional prototype, or proof-of-concept model, you must determine your product solution at various levels before moving forward with full-scale production.
The earlier prototypes can be built and tested, the sooner decisions can be made to validate processes such as appearance, functionality, assembly, and servicing. Product designers will find success and validation of ideas through properly implementing prototyping techniques.
The adaptive process our product design studio implements for development will occasionally require unforeseen prototyping efforts. Typically, we build smaller proof-of-concept (POC) models to confirm a specific function, ergonomic balance, or visual cues, as top product design companies put great effort into creating physical models to communicate, engage, and share ideas.
MANUFACTURING SUPPORT
Whether we’re collaborating with your manufacturing resources or ours, we provide insight into many potential risks that may arise: supply chain interruptions, EOL components, manufacturing delays due to scope creep, and schedule slips. Through our contract partners and engineers, we can help identify new opportunities to ensure a smooth manufacturing process, such as first article part inspections, internal or external testing and reporting, pilot runs, and initial production units. An efficient and effective production strategy for your product is critical to execute on the design solution before you launch it into the market.
BRAND DEVELOPMENT
We are an industrial design company that highly values brand development and maintenance of that brand. A strong and positive brand perception differentiated from competitors is a core building block for product development. Branding is a company's soul, so we provide support in building and managing your brand to give product solutions a unique and recognizable presence in the marketplace.
Powerful branding is built on the aesthetic features of design elements and its messaging and emotional appeal.
Feedback provided by user research provides a better-targeted and financially successful brand, which leads to increased demand and a competitive advantage. A deep understanding of customer’s needs and wants will ultimately lead to a brand that provides a strong emotional connection.
Industries We Serve
Based in Tempe, Arizona, Radiant Product Development serves regional and national clients in North America for the following industries:
First Responder
Consumer
Scientific
Point of Sale
Audio
Wellness
IoT